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T.E.N. & ISE® Sales and Marketing Breakfast at RSA® 2019 - Relationships Come First: Building a Foundation with Information Security Executives® > Download Presentation
At T.E.N.’s ISE® Sales and Marketing Breakfast, eleven leading industry executives offered their insights and experiences with security vendors and how they have built relationships with sales and marketing teams for mutual success. The discussions centered around top-of-mind issues in cybersecurity, how marketers can navigate the CISO’s buying cycle, the influence of security teams on product implementation, on giving back to the industry, and much more. Over one-hundred security vendor representatives attended this exclusive event, receiving valuable knowledge about the best ways to connect with future clients and foster long-term relationships with them.